IT failure and dependance Essay Example For Students

IT disappointment and dependance Essay In Todays Society we are so Dependent on I.T that the Consequences of its Failure May be Catastrophic. Talk about the Threats and Causes of Failure, and Steps Taken to Minimize it. In todays world it is difficult to run an enormous association without the guide of PCs. Organizations hold huge measures of significant information, emergency clinics hold a lot of secret patient data and huge logical examination ventures hold significant codes, formulae, and conditions. Most importantly misfortune or defilement of this data makes certain to bring about chapter 11, a significant loss of clients, and even overall monetary emergency. A reliance on innovation is difficult to maintain a strategic distance from even with its deadly results. Organizations face the concern of data lost through hacking, infection defilement, and even physical dangers, for example, fire and flood. Infections are the most well-known danger to organizations they can degenerate a lot of records and information the two sorts of infection, natural and electronic, assume control over the host cell/program and clone their bearer hereditary codes by teaching the hosts to make imitations of the infec tions. Neither sort of infection, nonetheless, can repeat themselves freely; they are bits of code that connect themselves to different cells/programs,Just as organic infections need a host cell, PC infections require a host program to actuate them. When such case of the harm done by infections happened in 1988. A Cornell University programmer named Robert Morris utilized the national system framework Internet, which incorporate the Pentagons ARPAnet information trade organize. The countries cutting edge ideologues and turn specialists have been secured banter since, attempting to understand the occasion. The infection quickly tainted an expected 6,000 PCs around the USA This made a panic that delegated an open period of viral panic in the media, over the span of which, as per the Computer Virus Industry Association in Santa Clara, the quantity of known infections hopped from seven to thirty during 1988, and from 3,000 contaminations in the initial two months of that year to thirty thousand over the most recent two months. While it caused little in the method of information harm (some lavishly swelled introductory assessments figured up to $100m in down time), the repercussions of the Internet infection have assisted with producing a sentimental hysteria that has everything except changed ordinary PC culture.Other stressing infections incorporate Pathogen which was made by Christopher Pile. This deadly infection cleaned information from a PCs hard drive, in 1995 he was indicted under the Computer abuse assault. Stephen Fleming a BT worker accessed a database that contained many top mystery telephone numbers and addresses of government establishments. Police figured out how to get him, and he was threatened to arraignment under the principal classification of the PC abuse act. In the interim BT fixed their security. One significant bug that took steps to annihilate the entirety of our information was the Millennium bug. It sought after the media for a considerable length of time; it was troublesome not to have known about it. The issue was that numerous electrical things not simply PCs held a chip that monitored the date, it was expected that after 1999 the date would change to 0000 or 1900 and quit working all together. A large number of pounds were spent attempting to outmaneuver the bug; no PCs were sold in the years approaching 2000 without being thousand years consistent. Luckily the bug didn't strike, and now numerous enemy of infection organizations are being blamed for conning businesses into purchasing new programming to handle a non-existent bug. Hostile to infection bundles are currently a standout amongst other selling sorts of programming. Numerous organizations offer greater and better bundles every year. Norton hostile to infection programming is extraordinary compared to other se lling bundles alongside Dr Solomons against infection toolboxs. It is entirely reasonable for each PC proprietor to have an enemy of infection bundle. Furthermore, it is indispensable for any organization to have a propelled enemy of infection bundle. Information is likewise made sure about utilizing a reinforcement framework. When preparing data banks and organizations produce immense measures of reinforcement. Taking a gander at the measure of reinforcement made you may believe that it is ridiculous. However, for the business it makes sure about data, any ace information that is lost can simply be raised

Chanakya On Military Mobilization History Essay

Chanakya On Military Mobilization History Essay Old India created numerous scholars and tacticians, whose works contribute hugely to comprehend the incredible human progress and its religions even today. Of all the extraordinary masterminds and tacticians who left their imprint in Indian history, Chanakya is maybe the most significant, in light of the fact that it was his methodology that prompted the acknowledgment of the possibility of a bound together India. It was his understudy Chandra Gupta Maurya who followed his procedure to bind together India in 321 BC. Not at all like numerous other contemporary Indian masterminds who concentrated on religion and thought of grand domains, Chanakya had his feet solidly planted on the ground and considered the approaches to make a nation rich and incredible. His book on statecraft, Arthashastra, is one of the main books by any Indian writer to feature the significance of the military in the smooth working of the state. As such, he was a pragmatist who comprehended the force a solid standi ng military in conveying a reasonable sign to different nations and its commitment to reinforcing national pride. It was his accentuation on military, tact and secretive tasks and his savage reasonableness that earned him his epithet, Kautilya, the wise one who utilized all methods conceivable to keep the national pride flawless. Despite the fact that there are a great deal of discussions about the character of Chanakya, an ace tactician and kingmaker, it is past the extent of this article. The article will just arrangement with his perspectives or what is currently viewed as his view by numerous researchers on military activation. Chanakya comes out as one of the primary specialists who not just composed on the most proficient method to assemble the military, yet additionally how to arrange it. As somebody who grew up seeing wars among the different realms and republics that existed in India at that point, and furthermore having seen Alexander’s intrusion of India, he obviou sly observed the requirement for a solid bound together India that would be tranquil and manage others on its own terms. Also, he plainly understood that to turn his fantasy of a solid India, a solid military was an unquestionable requirement. Without a solid military to back the ruler in directing his household and international strategy, he understood, the nation would die. In this way, in his book he features the significance of military, how to compose and activate it when required. His parts on military peruses like sections from any advanced book on military science. It is difficult to envision that over 2,000 years back, he thought of sending a clinical unit to crusades to deal with the injured. In Arthashastra, he obviously features the need to partition the military in units and forces, with their individual banners and commandants. He additionally composes on the levels of leadership and how to look after it. Furthermore, similar to any cutting edge book on military scienc e, likewise makes reference to the significance of secret activities and mental fighting to repress the foe. More than that, he unmistakably composes the rules for picking the authorities of every unit. For instance, the person who heads the infantry must have fight understanding, think about the weapons essential for his soldiers. Likewise, the one heading the rangers ought to have the option to pick the best ponies for his unit, and ability everything about the ponies. Correspondingly the officials heading the chariot and elephant units also ought to have information and involvement with picking the correct types of gear and creatures for their units.

The 2017-18 Common App is Live! - College Essay Advisors Admissions Essay Experts

The 2017-18 Common App is Live! - College Essay Advisors Admissions Essay Experts The 2017-18 Common App is Live! The 2017-18 Common App is Live! Yes, you read that correctly! For months we’ve been eagerly awaiting the release of the shiny, updated Common Application for the 2017-18 application season and it’s finally here! So, now what?! First, things first. Make an account (if you haven’t already). Hop on the new platform and familiarize yourself! There are a bunch of new features and awesome supplemental essays this year. Start to compile your target school list and take a peek at each college’s requirements. How many activity essays do you need to write? Which schools will allow you to submit a full resume? Which schools are we mad at for not having their applications fully uploaded to the system on August 1? (We’re looking at you, Princeton.) If all of this seems overwhelming don’t panic. We will be back soon with more written tutorials and even a video guide to navigating the 2017-18 platform. But in the meantime, poke around and see what this year’s application has to offer you. (Hint: a lot of access to Google Drive!) While you’re eagerly awaiting our expert application breakdown, feel free to familiarize yourself with the Common App’s personal statement prompts. If you haven’t started writing that essay yet, guess what? It’s time. We even made a guide for you! See you on the flip side (of the Common App tutorial release)! About Kat StubingView all posts by Kat Stubing » Want access to successful supplemental essay examples? We’ve got them for you. UNLOCK THEM »

Essay on Greg Cristers quot;Too Much of a Good Thingquot;

Critique of Greg Cristers Too much of a Good Thing Greg Crister, the author of the op-ed essay that was featured in the Los Angeles Times, Too Much of a Good Thing, argues that in order to stop obesity, we should stigmatize overeating. Crister states that we should place shame on overeating due to the rising obesity epidemic that faces the world today. The U.N. proclaims that obesity is a dominant unmet global health issue, with Westernized countries topping the list. Crister states that twenty five percent of all Americans under the age of nineteen are either obese or overweight. Children are becoming more obese, and more out of hand with their weight, and something needs to be done to try and solve the obesity epidemic. In†¦show more content†¦Research has been conducted in four randomized experiments that children who were on a supervised low-saturated-fat and low-cholesterol diet showed no significant negative influence in their growth during the first three years of their life. This implies that children can be pla ced on a diet, without stunting growth. Crister also writes that parents are the leaders of the much strained American families; however, he clearly emphasizes that he does not want to blame parents for childhood obesity. He states that it is not necessarily the parents fault for the lack of dietary restriction, but that parents are convinced of the generalization that confronting children about unhealthy eating will only create tension and therefore increase the likelihood of disastrous eating behaviors. The purpose of Cristers essay is to stigmatize the activity of overeating, but not to stigmatize the person or people. Crister, in turn, blames the media for a large part of the countrys obesity problem. Crister states that todays bounty of cheap unhealthy food gives inconvenience in healthy food decisions. Crister believes that children should be supervised by adults when eating meals, and all portions should be moderate, with `seconds a rare treat. Lastly, Crister states that eating too much food is a bad thing and that stigmatizing overeating can only help our obese country. Crister

The Bush Administrations Relation With Iraq Prior to...

The Bush Administrations Relation With Iraq Prior to Iraqs Invasion of Kuwait Prior to the August 2, 1990 invasion of Kuwait on the part of Iraq, the United States had questionable relations with Iraq dictator, Saddam Hussein, to say the least. In retrospect, which is inherently advantageous as a 20/20 perspective, questions remain unanswered as to whether or not the United States was too appeasing to Saddam Hussein in the years, months, and days leading up to that early August morning. There remains to this day lingering questions as to the role that the US Ambassador to Iraq, April Glaspie, played in conveying the Administrations message to the Iraqi leader. In addition, questions surrounding the Administrators official†¦show more content†¦Summoned before the Senate Foreign Relations Committee to clarify her role in the Administrations relations with Iraq prior to August 2, 1990, Ambassador Glaspie offered her version of the events that led to the invasion. She recalled that Iraq had first and foremost just finished a long, drawn out war with its neighbor and nemesis, Iran. Hussein, she recalled, had made repeated threats against the state of Israel in the first half of 1990, but abruptly switched his focus from Israel to that of Kuwait and another neighbor to the south, the United Arab Emirates. He announced in that speech, in the crudest and most unmistakable way, that if Kuwait and the United Arab Emirates did not revise their oil policy and produce according to their OPEC quotas, Iraq would take upon itself effective measures to make sure they did.1 Later, under examination by members of the Senate Committee, Glaspie further detailed Iraqs basic conflict with Kuwait and the UAE as ...it was Kuwait and the United Arab Emirates whom he [Saddam] accused of overproducing their OPEC quotas which of course put prices down and he needed the prices up because he was deeply in debt.2 That debt, of course, had beenShow MoreRelated War with Iraq Essay1944 Words   |  8 Pages The war with Iraq began about fifteen years ago. Still to this day people are torn between going to war and trying to keep peace with Iraq. Back when the United States first had a problem with Iraq was when they invaded Kuwait in 1990, and refused to leave. Their were three main causes that made Iraq invade Kuwait. The Iraqi leaders have always considered Kuwait to be part of Iraq because of the way it used to be a long time ago. Second, the country of Kuwait is full of oil. I am sure that was theRead MoreEssay on Persian Gulf War3474 Words   |  14 Pagesthe Gulf will have a critical impact on issues ranging from Arab-Israeli relations and religious extremism to terrorism and nuclear nonproliferation. Every president since Richard Nixon has recognized that ensuring Persian Gulf security and stability is a vital U.S. interest. The Clinton administrations strategy for achieving this goal during the presidents first term was its attempted quot;dual containmentquot; of Iraq and Iran. This is more a slogan than a strategy, however, and the policyRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesshaped the likelihood and direction of migration in many forms. Labor demands and low frontier populations produced both higher wages and increased opportunities for employment and trade. At the same time, increased commercialization impacted rural relations around the world, creating both the need and the opportunities to spend money earned through the wages of migrants. The growth of commercial agriculture and rural industry also provided an impetus for seasonal rural-to-rural moves.7 In Europe alone

Store 24 Case Analysis Solution - 4929 Words

Data Analysis and Decision Making Under Uncertainty Week 12 Workshop Store24 Solutions 2 Data Analysis Decision Making Under Uncertainty (2009) Part 1: Developing a model for FutureContribution Figure 1 Plots of each predictor variable against FutureContribution Scatterplot of FutureContribution vs CYJCWScore Correlation -0.063 50000 50000 Scatterplot of FutureContribution vs BanBoredomScore Correlation 0.164 FutureContribution FutureContribution 45000 40000 35000 30000 25000 20000 15000 10000 75 80 85 90 95 100 45000 40000 35000 30000 25000 20000 15000 60 70 80 90 100 110 120 130 140 StatTools Student Version For Academic Use Only StatTools Student Version For Academic Use Only CYJCWScore BanBoredomScore Scatterplot of†¦show more content†¦5 75 Std.Residuals Std.Residuals 1 1 0.5 0 -0.5 -1 -1.5 -2 -2.5 60 70 StatTools Student Version 80 StatTools Student Version 80 For Academic Use Only 85 90 95 100 For 90 Academic Use Only 100 110 120 130 140 CYJCWScore BanBoredomScore Scatterplot of Std.Residuals vs CrewSkills 2.5 2 1.5 2.5 2 1.5 Scatterplot of Std.Residuals vs ManagerSkills Std.Residuals 0.5 0 -0.5 -1 -1.5 -2 -2.5 2 Std.Residuals 1 1 0.5 0 -0.5 -1 -1.5 -2 -2.5 2 StatTools Student Version 2.5 StatTools Student Version 2.5 For Academic Use Only 3 3.5 4 4.5 For Academic Use Only 3 3.5 4 4.5 CrewSkills ManagerSkills Scatterplot of Std.Residuals vs Population 2.5 2 1.5 2.5 2 1.5 Scatterplot of Std.Residuals vs PerCapitaIncome Std.Residuals 0.5 0 -0.5 -1 -1.5 -2 -2.5 0 5000 Std.Residuals 1 1 0.5 0 -0.5 -1 -1.5 -2 -2.5 0 10000 StatTools Student Version For 10000Academic Use Only 15000 20000 25000 30000 StatTools Student Version For 20000Academic Use Only 30000 40000 50000 60000 Population PerCapitaIncome Scatterplot of Std.Residuals vs NumberofCompetitors 2.5 2 1.5 2.5 2 1.5 Scatterplot of Std.Residuals vs Fit Std.Residuals 0.5 0 -0.5 -1 -1.5 -2 -2.5 0 1 Std.Residuals 1 1 0.5 0 10000 -0.5 -1 -1.5 -2 -2.5 StatTools Student Version 2 StatTools Student Version 20000 For Academic4Use Only 3 5 6 7 8 For 30000 Academic Use Only 40000 50000 60000 NumberofCompetitors Fit Store24 Solutions – (2009) 3 Part 1 (a) Inadequacies The plots of standardisedShow MoreRelatedThe Face Of Face Communication1274 Words   |  6 Pagesenable the organization’s management to gather business insights and improve their profitability. 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Marketing Plan Bos Coffee free essay sample

INTRODUCTION Perhaps one of the most commonly traded commodities, one of the most closely monitored and understandably one of the products revered with much affection. Coffee has been an integral part of the Filipino’s life. Coffee, along with sugar and rice, is probably found in every household in the Philippines regardless of socio-economic status. Coffee has been made synonymous with morning rituals, afternoon breaks and hospitality, it would never do to run out of the deep brown brew especially when company was around. Very recently, another image of coffee was introduced into the minds of Filipinos. Coffee as a social symbol. This trend was induced by the proliferation of coffee shops where people can buy coffee and consume it in an atmosphere optimized for its ultimate enjoyment. These coffee shops have become the new temples and common houses for the public, mixing the strong brew with a hodge-podge of different sensory experiences and good vibes. We will write a custom essay sample on Marketing Plan Bos Coffee or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This paper concentrates on the conduct of one such coffee shop. One that was the first of its kind in the South, providing for the citizens of Cebu a coffee experience akin to that abroad. Coffee Centrale, The Bean Co. Inc. , more commonly known as â€Å"Bo’s Coffee Club,† has recently set its sights on the NCR market after a successful seven-year run in the Visayas-Mindanao region. The Paper seeks to provide a bold and aggressive Marketing Plan to help the company spread its wings and assert itself as a significant player in an industry dominated by foreign franchises. The Paper is based on a Usage, Attitude and Image study to better understand what exactly people find appealing in their choice of coffee shops. It is complemented by research that is ensured accurate and up-to-date to glean valuable insight into the lives and perspectives of the target market. The researchers advise strategies shown in this Paper based on current research and careful analysis. Detailed action plans will then be presented, outlining how each of these operational strategies can be fulfilled with the greatest positive financial and competitive benefit to the subject firm.

5 Types of Awkward Wording to Avoid

5 Types of Awkward Wording to Avoid 5 Types of Awkward Wording to Avoid 5 Types of Awkward Wording to Avoid By Mark Nichol The following five sentences demonstrate various ways a carelessly worded or constructed sentence can fail to communicate the intended idea. A discussion and a revision follows each example. 1. There is a danger of overreaction and a rush to implement poorly thought through laws and regulations. Because the phrase â€Å"thought through† modifies â€Å"laws and regulations,† it should be hyphenated, but that phrasal adjective is awkward, partly because it’s difficult to say and especially because of the similarity of appearance of the constituent words. In such cases, seek one or more words that convey the same idea: â€Å"There is a danger of overreaction and a rush to implement poorly conceived laws and regulations.† 2. The consultant submitted a compliance risk mitigation plan. A string of nouns used as adjectives to modify another noun is grammatically correct (when properly hyphenated, which this example is not) but cumbersome. When more than two or three adjectives appear together like this, unpack the sentence and start over again, beginning with the target noun and using prepositions between the adjectives to relax the statement: â€Å"The consultant submitted a plan to mitigate compliance risk.† 3. That person is the chief ombudsman, which we use here to refer to the department’s director. The dependent clause implies that what is â€Å"used† here is the person, rather than the phrase used to designate that person. The sentence must be revised to clarify that here, â€Å"chief ombudsman† is a description of a person, not the person himself or herself: â€Å"That person is the chief ombudsman, the designation we use here to refer to the department’s director.† 4. We understand that all organizations are unique and can help you with your specific challenges. As constructed, this sentence erroneously suggests that all organizations are unique and that all organizations can help you with your specific challenges. The intended meaning, however, is that the company represented by the writer understands that all organizations are unique; in addition, the company can help the targeted reader with specific challenges. To clarify this distinction, the sentence must be divided into two independent clauses, each of which addresses one of the two distinct points: â€Å"We understand that all organizations are unique, and we can help you with your specific challenges.† 5. While reacting to unexpected surprises and being able to put out fires are essential at times, these capabilities are not sufficient for managing a company in a volatile market. In conversational writing, though and while are interchangeable as conjunctions, but it is best to reserve each word to mean â€Å"despite the fact that,† and â€Å"during the time that† respectively; otherwise, readers might misread the beginning of a sentence or phrase starting with while, thinking that the statement pertains to simultaneous events (â€Å"While [someone was] reacting to [something, something else occurred]†): â€Å"Though reacting to unexpected surprises and being able to put out fires are essential at times, these capabilities are not sufficient for managing a company in a volatile market.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:12 Signs and Symbols You Should Know50 Idioms About Fruits and VegetablesWhile vs. Whilst

Probability And Nonprobability Example

Probability And Nonprobability Example Probability And Nonprobability – Coursework Example Probability and Non Probability Probability and Non Probability As d, probability sampling is quite useful as it provides a strategy whereby the research can focus on a given population and then pick randomly to find participants. It effectively eliminates the possibility that the researcher is biased in who or she picks to participate in a study and enables for a simplistic way to determine who should be asked. Scientifically, the larger the sample size, the more likelihood that a good representative of different viewpoints regarding the topic under examination. This is one of the drawbacks, however, if the population is quite small, as the statistical probability of have a sample size that is not truly representative of the overall population would be much higher. Probability sampling would certainly be the sampling method of choice for the final project titled: The Impact of Group Support on Stress in the Workplace. This choice of method is justified because it will enable the res earch to obtain a healthy cross section of different employees throughout the organization whose population forms the foundation for the study. This will lead to reliable and valid data because bias will have been eliminated as much as possible, and the eventual sample size that is chosen will be more reflective of the type of employees working in that particular type of industry or occupation (Groves, Presser, & Dipko, 2004). ReferencesGroves, R. M., Presser, S., and Dipko, S. (2004). The role of topic interest in survey participation decisions. Public Opinion Quarterly, 68(1), 231.

Kubota Lawn Mower with a Weedeater Research Paper

Kubota Lawn Mower with a Weedeater - Research Paper Example A company that was founded in 1890 in Osaka has crossed all limits to carve out a name in this line of business. Today it is not limited to Japan as it has spread wings in Australia, Canada, France, Thailand, the U.K., and the U.S.A. This company deals in utility vehicles to farming products, but the one that makes it stand out is for the Kubota Lawn Mower with a Weedeater. Kubota - Company Overview In general a weed eater is a kind of device that can mow a lawn. It is an apparatus that runs on power and can move backwards as well as forwards. Some of these vehicles come assembled and some need to be assembled with the help of a user manual as provided by the manufacturer. One such manufacturer is Kubota which needs no introduction. In addition to this it should be stated that land mowers by Kubota can be assembled in an effortless manner. A Kubota Lawn Mower with a Weedeater is a user friendly device. It is compact and this is why it can be taken out easily without much of a difficu lty. These mowers run on both diesel and petrol. These are available at different prices because of sizes and its operations (â€Å"Popular Mechanics†, March 1979). What is even better about these land mowers is that, most of them have a bag attached to the mowers. It needs to be cleaned and one can even use as an organic manure to fertilize their lawns. It could be done by mulching the contents and some high end mowers have such blades that can be used for mulching. It is quite evident that these mowers have features that can make anyone with a passion for gardening go weak in the knees. So owners if this kind of a land mower can move it in a trouble-free way. This is means using these mowers are not that demanding as they do not need much an attention. Advanced technology makes the execution better and more accurate. All this makes Kubota Lawn Mower with a Weedeater a must have for those who really love their lawns and gardens. This kind of mowing can give a garden an insta nt makeover. Pricing Strategies: If I would have to choose a pricing strategy then I will certainly choose to Price Discounts and allowances Pricing Strategy. Fixing the price of our product following this strategy has immense benefits and it attracts customers as well. While driven with careful and skilled professionals, discounting can be quite helpful establishing the product in the market and creating value. The Logic behind It Today, the market is full of competitors and if we have to cut our share then there might be something strategic and logically beneficial for the customers and discounts on purchasing is the best way to achieve this goal. It has made the discounting a prevailing trend in the market and I would like to go with this trend while setting the price of my own product. But there might be an undercover strategy behind the discounting. Means there should have to be a definite goal that might be achieved when you are offering the discounts on your products. Long Te rm Profit Sticking with discounting pricing strategy offers a long term profit. If someone needs to make quick funds then this strategy is not for his/her company. When you are offering discounts then it means that the sell and utilization of your product will increase. And it will increase the market share as well as goodwill amongst the customers. Once a definite market share achieved, I will gradually

Discussion Topics Essay Example | Topics and Well Written Essays - 250 words - 6

Discussion Topics - Essay Example The act was meant to raise taxes as a strategy to cut down on people’s spending and hence increase the recovery process. However, the measure had insignificant effects on the economy since it targeted businesses, which were already closing down. The worst impacts of the depression were felt on October 29, 1929 when the stock market closed its doors for the first time in what came to be known as the black Tuesday. Most economists attribute the great depression with the fall of stock prices that occurred in the US before it spread to the rest of the world. Having witnessed the impacts of the great depressions, Americans were fearful about similar occurrences. Fear from the great depression hindered people from achieving their financial targets and investing. People were scared about banking and saving in general. On December 7, 1941, Japan launched a surprise attack on the United States at Pearl Harbor in Hawaii. This thrust America into World War II, and for the next four years. The war occurred during the era of the great depression when America was experiencing massive unemployment. Following the outbreak of the war, the position of women in the society is likely to have been reviewed. As men were recruited into the military, millions of women were left to take care of their families. Some of them took male dominated jobs in the manufacturing and construction industries. In addition, most women took leadership positions in their families as their husbands died in the war. The war changed the role of women in the society and compelled them to take male dominated positions such as politics. Entry of women into politics is also likely to have started during this

Stages Of Purchase Decision Making Process Marketing Essay

Stages Of Purchase Decision Making Process Marketing Essay Introduction Market research helps the organization to bring the data which make sense of the organizational performance. Moreover, the successful marketer has focused on the market research to bring the information which is applied in the marketing activities. Therefore, the organization become becomes stable when the marketing activities are successful (Kumar, 2010).. However, the competitive advantage is increased due to the successful inauguration of the marketing plan. For an example, the Proctor Gamble is operating huge market research to strengthen the marketing activities which brought the larger market share. Through this paper the key concepts of marketing research will be merged with the different marketing activities. 1. Requirement One 1.1 Stages of Purchase Decision Making Process Here the purchase decision making process is directly concerned with the final consumer purchase decision making process and the consumer purchase decision is differs in the particular products to products. For example, the buying behavior of toothpaste is different from i-pod. However, the purchase decision process has five stages which are reflected in the following figure one. http://www.seo.com/wp-content/uploads/2012/01/Consumer-Research-Process1.png Figure One: Purchase Decision Stage, Source: Jeannet and Hennessey, (2011) This figure is suggesting that, consumers go through all of the stages when they need to purchase (Jeannet and Hennessey, 2011). For an example, when a customer need to purchase a Mobile phone, he/she needs to have need awareness, then move to the information search in the mobile market, then make evaluation between alternatives, then make purchase, finally he/she express the post purchase behavior which reflect the positive or negative feedback. 1.2 Theories of Buyer Behavior in Terms of Individual and Market The buying behavior of the consumers differs in the different market and for that reason exper developed different theories of consumer buying behavior. According to Czinkota and Ronkainen, (2012), there are four theories of the buying behavior which is listed in the following. Complex Buying Behavior: In this situation, consumers have higher involvement in the expensive, risky, purchased infrequently, and highly self-expressive product. Dissonance Reducing Buying Behavior: Highly involvement but seeks little difference between brands. Habitual Buying Behavior: Low involvement of consumers but little brand differences. Variety-Seeking Buying Behavior: Have low consumer involvement but brand difference is significance. 1.3 Factors Affecting Buyer Behavior In the modern market, consumers need to make different buying decision in different condition which is affected by the different factors. However, consumer purchase decision is affected by the culture, society, personality, and psychology. This is listed in the following figure. https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHEX8lwUNWfEckYDBb5Zhaze2oIJz3J3x5dEJz5pfUWrSgzzRuUNkyqKSLitinWUBFMuOoUt51pPB7XfbKpikOwSkHuFJJCaL6afLRSxMTsCBEnLveOPkpx-UELTXtlVThTC_YxGnwBR4/s1600/chart+1.jpg Figure Two: Factors affecting consumer buying behavior. Source: Craig and Douglas, (2009) Cultural: Human behavior is controlled by the culture that is followed by the people and this culture affects purchasing decision. Social: The social structure influences the purchasing behavior of the consumers. Personal: The personal characteristics influence the purchasing decision of the consumers. Psychological: The psychological factors influence the purchasing behavior of consumer like motivation toward purchasing. 1.4 Relationship among Brand Loyalty, Corporate Image, and Repeat Purchasing The brand loyalty, corporate image, and repeat purchasing have strong impact on the competitive advantage of a firm in the highly competitive market. The brand loyalty creates customer loyalty which is resulted the repeat purchasing of the customer Douglas and Craig, (2009). However, the brand loyalty, corporate image, service, price and service quality leads to increase the loyal customer and those loyal customer is the asset of a firm who enhance the brand loyalty and corporate image. The brand loyalty will authentic when the customers have true attitude to make the repeat purchasing. For example, the Pepsi is considered as the true brand loyalties which have the corporate image in the competitive market. 2. Requirement Two 2.1 Types of Market Research Techniques Generally, the market research or the marketing research is designed to collect information to implement in the marketing activities of the firm. Normally, the market research has the two techniques which are listed in the following. Primary Research: The primary research has two ways which is Qualitative and Quantitative research. In qualitative research the research can be designed through the open-ended question and focus groups. However this research technique is used to gather the descriptive information (Dodd, 2008). On the other hand, the quantitative research gathers numerical information to analyze the marketing techniques. The quantitative techniques are done through the surveys. Secondary Research: The secondary research gathers information on the topic which is already published. The secondary research information is gathered from the different institution like trade associations, chamber of commerce, universities, media like newspaper, magazines etc (Dodd, 2008).. 2.2 Source of Secondary Data The secondary data is collected from the different sources which are already published. The secondary research information is already exists. For that reason, the primary data collection is not needed and the secondary information can be gathered from the libraries, public information centre, books, business publication, magazines, newspapers, trade associations, NGOs, banks, real states, insurance companies, wholesalers, manufacturer, regional organsiation, media representatives and many others (Dodd, 2008).. 2.3 Validity and Reliability of Market Research Findings Every research does not require the high level elaboration of study. But, the marketing research needs to conduct the minimum level of study which makes the actual result of the study. The small and informal research background may bring the irrelevant or wrong result (Craig and Douglas, 2009). However, the research validity comes from the data gathering techniques, ethical consideration, and the claims that are done through during the preparation of the research. The research validity may influence greater techniques which mentioned the similarities of other research and opinions. Most of the cases the samples are too small which leads to the poor reliability of the research findings. 2.4 Preparing Marketing Research Plan The marketing research plan is designed to bring the information to implement the current marketing activities. For an example, the market research plan for the Proctor Gamble (PG) has developed to bring out the information of 4.2 billions of customer perception. However, PG has developed the marketing research to justify the brand equity in the market to provide the competitive advantage (Ahmed et al., 2010). For that reason, the company started to cater the consumer to find out the appropriate result and the company has spent tremendous amount of money, effort to bring the innovation. PG knows that, the consumers know about the products which are delivered for the development of the marketing research techniques. PG has successfully handled the market research which brought the appropriate result to determine the marketing result. Now, PG believes that was the only reason why the company is placed in the worlds top one of the brands. 3. Requirement Three 3.1 Market Size Trends within the Market The market size is calculated by the total volume or value of sales in the market and the total volume is calculated through the number of units sold and the amount spent by the customer to have the costs of goods sold. To illustrate this an example of UK book market can be considered, the UK book market is healthy and dynamic market which saw that the market size is upward. In this market, the consumers are the main driver and the publishers need to promote the new writers books rather the old writers (Ahmed et al., 2010). Because, the old writer already captured the market and new writers can expand the market which increase the market size. However, the book market size is also expanding due to non-fiction growth of the products and services which helps to expand the market size. 3.2 Competitor Analysis of Tesco Tesco is the biggest supermarket chain in the UK. The most significant issue is that, the UK supermarket and food retail market is considered as heavily consolidated. In the supermarket chain, the top five supermarket chain has the major market share which is minimum more than five and these companies are Tesco, Asda, Sainsburys, Wm. Morrison, and Somerfield. These five companies have more than 80 percent of the total market share in the UK. However, the competition between these companies is intense and dynamic (Henry, 2011). However, the competition is begins with plan which is set to position in the market, Tesco considers Asda and Wm Morrison low price group who has the strong market influence in the market and Asda is the second largest UKs supermarket chain. Whereas, the Sainsburys and Somerfield are considered as the smaller competitors, which have focus on the higher price. Tesco is the largest supermarket chain and consider all the competitors to set the marketing activities in the market to increase the sales of the product. In the UK supermarket chain, Tesco is holding the 30 percent market share and Asda and Sainsburys has the second and third position which belongs 16 and 17 percent market share respectably (Bagozzi Foxall, 2009). However, the Morrison holding the fourth position which has the 11 percent market shares with the acquisition of the Safeway. The competitor Somerfield has the 6 percent market share for the fifth position. 3.3 Opportunities and Threats for Asda Asda is a second largest supermarket of UKs supermarket chain, which have currently booming position in the supermarket chain. However, the company was taken over by the USAs biggest brand Wal-Mart. Though, it has been taken over by the Wal-Mart, the brand name didnt change and the old brand name successfully promoted by the Wal-Mart which is completely efficient strategic decision (Bagozzi Foxall, 2009). This strategy has brought some opportunities for Asda, as well as threats. This is relevant in all business practice that, the threats is existed in line with the opportunities. So the opportunities and threats need to identify to attempt for the best alternative action in the market. In the following the opportunities and threats is identified (Lewis and Slack, 2003). Opportunities Threats Sufficient Shareholder More brands but lower selling of high brand products. Currently second largest supermarket chain in UK Asda cannot be compared with TESCO(first biggest supermarket chain) Provides best value rather money to the retailer Focus on selling of Asdas product rather the big brand like Nestle, Cadbury, Proctor and Gamble, Unilever. Having high profit margin Less stores compared to the competitors Efficient procurement system Focus on great profit Table: Opportunities and Threats of Asda. 4. Requirement Four 4.1 Techniques to Assess Customer Response The assessment of the customer response is fully depends on the activities of the firms performance in the firms activity sector. Moreover, the techniques of the customer response are highly developed on the assessment and measurement of the financial planning in which the customer survey is considered as the best way to assess the customer response Doyle, P. (2008). Besides, the customer survey, an organization can assess the different yardsticks which are described in the following part of the paper. Productive Performance Indicator: The productivity of the organization will be increased when the customer response is developed. Because, the sales of the product is increased and the demand for the product also increased in line with the sales. Then, a company try to increase the productivity is increased. Then the organization can easily trace the customer responses. Financial Performance: when the customer response is positive the financial performance is upward. Because, the increased sales contribute to increase the profit margin which make the company profitable. The positive performance brings the customer response. Quality Performance: if the organization offers the better products in the market the customer try to take the full responsibility which increases the product sales. The quality performance is able when the continuous selling is running. Response Cycle Time: The customer who intends to response with the product quality then the repeat purchase increase. The sales volume represent whether the customer making the repeat purchase. This indicates the customer response of the organization. 4.2 Customer Satisfaction Survey To assess the customer satisfaction the direct survey is continued which has logical collaboration of the abandon item. But, most of the cases the survey questions do not matched with the customer satisfaction level and the perceived customer value are highly merged with customer experience (Catherine, 2011). Here, the questionnaire for customer survey is as follows. What is your gender? Which range indicates your age? How long the products are used? Which product and services is preferred by the organization to serve you. How frequent the purchasing of the products needs. The rating of the overall satisfaction level to customer level. Will you recommend to your friend and family to buy from this product. The brand attributes need to be argued or not? Rating the companys product. Which logo customer beliefs to make brand relation? How satisfied you overall with the products attributes? Is the firm is able to support your problems? If the product dont be able how the staff are offer to serve recent problems? How efficient the customer service system of the organization. This question is designed with the options which have the logical structure of the satisfied, strongly satisfied, not satisfied, and neutral. This survey result will help to find out the actual result of the survey. 4.3 Review of the Survey The survey questionnaire brings the data of specific problems and weaknesses of the organization. The term customer satisfaction will be measured when the result of the survey report will be submitted. Moreover, the actual results will carry the recent information which is carried by the research objectives (Catherine, 2011). Customer satisfaction will be brought when the result of the survey will be positive. However, the results may positive or negative both is expected. When the result will be positive the company will try to maximize the service components and features. On the other hand, if the result is negative the organization may take action to make the product development with the special feature comparing the competitors. The customer service provides the special features of the recommendation which develop the marketing activities. Training Plan The training session for the 10 mid level manage will be focused on the key procedures of the market research techniques. The market research techniques is designed to develop the authentic collaboration with the different techniques of research, how to bring the actual result, how to response with the negative result. This system will be enhanced when the research is designed to develop the specific actions of the research techniques. The ten midlevel manager will able to carry out the research of the organization. Conclusion In brief, the high level of value adds the high level of the organizations performance. The customer service is designed to provide the actual results which are demonstrated the individual customers (Bagozzi Foxall, 2009). However, the firms need to focus on the after sale service to bring the customer response which bring the brand equity in line with the corporate image. So, the research and development is the necessary part to know whether the customer is satisfied or not. Finally, the satisfied customer bring the huge benefit for the organization in long run with profitability and growth.

Violent Video Games did Not Cause the Columbine High School Shooting Es

â€Å"I feel like getting a baseball bat, breaking it over his head, and then STABBING him with the broken end!!!!† vents Eric Harris about his local weatherman on his web page (Anton 5). Harris, being one of the killers in the Columbine High School shooting, was called a â€Å"die-hard gamer who loved the interactive bloodbath called DOOM† (Anton 2). Doom was thought to be one of the factors in Eric Harris’ violent tragedy. The question is: did playing Doom lead to him being a violent child, or did being a violent child lead him to playing Doom? Proceeding my perusal of articles and research, written by authors with scientific credentials or otherwise, I have concluded that video games are no more to blame for the ebullition found in today’s society than any other possible cause. However, the incessant brouhaha as well as the negative notoriety surrounding media and video games refuses to cease or let up. These claims—for or against video games—are ultimately subjective and inconclusive and very little can be confidently derived from them. Granted, the violence found in our youth is growing rapidly, and there must be external reasons for that, but using video games as a scapegoat will not rectify anything. Video games have been subjected to much finger pointing and blame for the too often seen violent tragedies as of late. David Grossman, a military psychologist that researches â€Å"killology,† is one of the many who provides his opinion against video games. Killology is a term he coined for the study of the methods and psychological effects of training army recruits to circumvent their natural inhibitions to killing fellow human beings (Grossman 1). By observing past wars (preceding killology), one can see how much people will... ...C IGN. 19 March 2002 http://pc.ign.com/articles/091/091815p1.html Grossman, David. â€Å"Trained to Kill†. Christianity Today Magazine – COVER STORY: Trained to Kill. 10 August 1998. Christianity Today. 20 March 2002 http://www.christianitytoday.com/ct/8t9/8t9030.html Anton, Mike and Lisa Ryckman. â€Å"In hindsight, signs to killings obvious†. In hindsight, signs to killings obvious. 2 May 1999. RockyMountainNews.com. 20 March 2002 http://denver.rockymountainnews.com/shooting/0502why10.shtml Tzemach, Gayle. â€Å"Blood and Gore Onscreen†. Violence Invades Video Games. 1 December 2001. ABC News. 19 March 2002. http://abcnews.go.com/sections/tech/dailynews/internetgames981201.html Zarozinski, Michael. â€Å"Video Game Violence†. Violence in Video Games. 12 September 2001. Louder Than A Bomb. 19 March 2002 http://www.louderthanabomb.com/vg_voilence.htm

Assassination of Archduke Franz Ferdinand

On June 28th, 1914 in the city of Sarajevo two bullets were fired. World War One, World War Two and the Cold War all trace their origins to the gunshots that interrupted that summer day. Archduke Franz Ferdinand was assassinated. Not only was Franz murdered, but so was his wife Sophie, Duchess of Hohenberg. They were assassinated by a young man named Bosnian Serb which set off a chain of events that leaded to the start of World War One. To many people it was known as the Great War and seemed to have come out of the blue. Franz’s assassination was the start to it all.Franz Ferdinand was the eldest son of Carl Ludwig and the brother of Emperor Franz Josef. Franz was born in Austria in1863. He was educated by private tutors and decided to join the Austro-Hungarian Army in 1883. His military career included service with an infantry regiment in Prague and Hungary. While in the army Franz received several promotions: captain (1885), major (1888), colonel (1890) and general (1896). I n 1889, Crown Prince Rudolf, the son of Franz Josef, shot himself at his hunting lodge. The death of Prince Rudolf passed the crown to Franz Ferdinand's father, Carl Ludwig.When he died in 1896, Franz Ferdinand became the new heir to the throne. After the death of Franz, Austria/Hungary needed to enforce its authority in the face of such an insolent crime. Austria/Hungary immediately blamed Serbian government for the attack. After hearing that Serbia had asked Russia for help Austria/Hungary declared war on Serbia on July 28. However, with the threat of Russia and its army, and Austria having an army unprepared for a large-scale war, it required Germany's help to back up its words with force.Emperor Franz Josef wrote a personal letter to Kaiser Wilhelm asking for support and on July 6, Germany informed that they would give their full support to Austria. On August 1, after hearing news of Russia's general mobilization, Germany declared war on Russia. The German army then launched its attack on Russia's ally, France, through Belgium, violating Belgian neutrality and bringing Great Britain into the war as well. Over the next four years, the Great War/World War One grew to involve Italy, Japan, the Middle East and the United States, and many other countries.Around 20 million soldiers died and 21 million more were wounded and stuck with the damages for the rest of their lives. At last in 1919 peace was found but only stayed in peace for about two decades before giving way to another devastating world war. Who is to blame for the Great War? It comes down to who started it and who backed who which is firstly Austria/Hungary. After the assassination in Serbia they automatically blamed the city which caused a lot of tension and the declaring of war on one another. The fact that Austria/Hungary asked Germany for help encouraged Serbia to react with getting help with Russia and it went on and on.To summarise this blame answer its Germany and Austria/Hungary. Austria-Hung ary declared war on Serbia because a Serbian nationalist killed the heir to the throne. Germany's unconditional backing of Austria-Hungary encouraged them to be aggressive, which further lead to the Great War. To conclude this topic on what started and who was to blame for World War One I come to say that blame can cause a lot of damage and trouble eg. Austria blaming Serbia, and that the assassination of Franz grew way out of hand and could have been easily solved with no need of involvement with other contries. .

Evaluation Of A Juvenile Drug Court Program - 1515 Words

Research Article Analysis In today’s society there is an enormous amount of research being conducted throughout the world. A great many of those studies are occurring on Universities and campuses, in this paper, analysis of one such study will be reviewed. The article is an evaluation of a Juvenile Drug Court Program in Lexington, Kentucky. The data that is coming from the Bureau of Justice suggests that juvenile courts process a higher volume of cases today than at any time in the past (Hayden, 2012) These statistics represent the trend in persistently high rates in use of illegal substances among adolescents in the United States and subsequent juvenile court involvement. [The purpose of this study was to examine these outcomes in criminal offending and substance use for one of the first juvenile drug courts (JDC) in Kentucky, implemented in 2003 located in Lexington, Fayette County (Hayden, 2012). This program evaluation was conducted using records provided by Kentucky Admin istrative Office of the Courts (AOC) (Hayden, 2012). The concept of a drug court was conceived in Miami-Dade County, Florida by Chief Judge Gerald Wetherington in 1989. That court was for adults, and the idea was to provide alternatives to incarceration and probation by affording offenders opportunities to get treatment with incentives and sanctions to encourage sobriety and lawful behavior (Hayden, 2012). 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